Guide
How to start using AI in a small business
By Christopher Loubert, co-founder of Scobert. Published September 12, 2026.
The simplest way to start using AI in a small business is to pick one repetitive reading or writing task, test an AI assistant on that task for two weeks, and measure the time it saves. Choose the AI tool that fits the software the business already uses, and set clear rules about what information staff can share. Expand to more tasks only after the first one shows a result.
Step 1: Pick one task, not a strategy
The best first AI task happens every week and involves reading or writing: drafting quotes, replying to common emails, summarizing meeting notes or turning notes into a report. Write down how long the task takes today, so the trial has something to measure against.
Step 2: Choose a tool that fits your software
| If the business runs on | Start by looking at | Why |
|---|---|---|
| Microsoft 365 (Outlook, Word, Excel, Teams) | Microsoft 365 Copilot | Works inside Microsoft 365 apps with an eligible subscription and Copilot licence |
| Google Workspace (Gmail, Docs, Sheets) | Google Gemini | Available inside Gmail, Docs and Sheets on eligible Workspace plans |
| Neither, or a mix of tools | ChatGPT or Claude business plans | Standalone assistants; connections to other software depend on the plan and available connectors |
AI plans and prices change often. Check each vendor's current business plan, including how it handles your data, before signing up.
Step 3: Set simple data rules
A one-page AI usage policy sets basic rules for staff. The policy should list what staff must never paste into an AI tool (for example customer payment details, health information and passwords), which AI accounts are approved, and that a person reviews anything AI writes before it reaches a customer.
Step 4: Run a two-week trial
Use the AI assistant on the chosen task every time the task comes up for two weeks. Record the time each attempt takes and how much editing the AI output needs. At the end, compare against the time recorded in step 1.
Step 5: Connect AI to your workflows
Once one task proves useful, AI can be connected to email, documents and a CRM through automation tools such as Zapier or Make, so the AI step runs without someone copying text in and out. See examples of what a small business can automate.
Where Canadian businesses stand (Statistics Canada, June 2026)
Statistics Canada reported that 19.2% of Canadian businesses used AI to produce goods or deliver services in the 12 months before the second quarter of 2026, triple the 6.1% share in the second quarter of 2024. The same Statistics Canada release found that 41.4% of businesses with 1 to 4 employees said AI is not relevant to their business. Source: Statistics Canada, second quarter of 2026.